Brokurz vs KW Command

Looking for a KW Command alternative?
KW Command handles part of your office.
Brokurz is built to run the whole brokerage.

KW Command is built for Keller Williams' proprietary brokerage OS covering CRM, marketing, transactions, and reporting.

Brokurz includes that work, plus commissions, recruiting, onboarding, support tickets, marketing, and your agent websites in one login—so you are not paying for KW Command and a long list of other software to run the office.

459+ tools included

30 parts of your office

KW Command

What KW Command does well

Keller Williams' proprietary brokerage OS covering CRM, marketing, transactions, and reporting.

KW-affiliated agents get Command included—independent brokerages need their own stack with equivalent depth.

Often still need other software for

Command is tied to KW membership—not available to independent or non-KW brokerages.

Brokurz

One platform instead of many bills

Do the work you use KW Command for inside Brokurz, then handle payouts, recruiting, compliance, websites, training, and agent support without logging into a separate system for each.

459+ tools built in
30 areas of your office in one login
One monthly bill instead of many renewals

What you do in KW Command, you can do in Brokurz

If your team relies on KW Command for the work below, Brokurz is built to cover it.

Full-stack brokerage OS without franchise lock-in
CRM, transactions, recruiting, payouts, and AI in one platform
White-label experience owned by your brand

Run the brokerage on Brokurz—not only on KW Command.

KW Command handles its piece. Brokurz handles that work plus commissions, payouts, recruiting, compliance, marketing, and more.

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What KW Command does well

One platform instead of many bills

What you do in KW Command, you can do in Brokurz

Run the brokerage on Brokurz—not only on KW Command.

Launch your brokerage OS.Scale without the legacy stack.

What KW Command does well

One platform instead of many bills

What you do in KW Command, you can do in Brokurz

Run the brokerage on Brokurz—not only on KW Command.

Launch your brokerage OS.
Scale without the legacy stack.